Our Orange County Property Managers often get ask, what do we do to create and involve resident communications? When you’re going through the leasing cycle, communicating with all residents makes or breaks any important relationship.
Orange County Property Management Companies say, 1200 renters across the country were asked to fill a survey about where they are renting apartments. Their responses revealed were astonishing and we figured out that the renter demographic has changed completely. It showed that everything from their needs and preferences has taken a turn.
Because resident communication preferences are evolving, the report shows data driven insights. Orange County Property Management Companies say they are showing how property managers are personalizing their communication style based on renter demographics.
Getting Smart With Technology
Orange County Property Management Companies say, if you have an optimized website and options for online payments, you seem to know the importance of this new technology. Today’s surveys have shown that the Millennials are asking for even more communication options through technology. Additionally, Orange County Property Management Companies say that data supports that between 1981 and 1996 there were 83 million Millennials born in the U.S.
The Millennial generation has been expected to outnumber Baby Boomers by 2019. Crazy to think about huh? If you haven’t been paying attention to their needs and expectations by now, this is the time to study up. Reports have shown that Millennials do want to pay rent. Not only that but submit maintenance tickets, and sign online leases.
Furthermore, Orange County Property Management Companies say, compared to any and every generation, the Millennial renters will like to communicate with property managers online.
Whether it’s via text, email or in an app, they’ll use their smartphone to message you before dialing any number or send any type of email. Orange County Property Managers say that although it’s not only Millennials who prefer tech based communications. Today, generation Z has also become digital savvy.
They’ve also learned to rely on their smartphones in nearly every aspect of life. With younger residents entering the rental market, they have to get ahead of the curve. They can do it by adopting proven technologies and make online processes and communication normal.
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